• <b>Bonhams 22 Sep 2014:</b> Lot 9. HORAE. Illuminated manuscript on vellum.<br>Est. $30,000-$50,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 55. KELMSCOTT PRESS. CHAUCER, GEOFFREY. Edited by F.S. Ellis.<br>Est. $30,000-$50,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 57. SHAKESPEARE HEAD PRESS. SPENSER, EDMUND. 1930-32.<br>Est. $15,000-$25,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 87. RIVERA, DIEGO. 1886-1957. Manuscript album in various hands.<br>Est. $15,000-$20,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 108. ARCTIC PHOTOGRAPHY. WHITNEY, HARRY. 1873-1936. Album of 188 photographs. Est. $10,000-$15,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 110. BRAZIL. DE MORAES, JOSÉ. Portuguese Manuscript on paper.<br>Est. $30,000-$50,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 120. FLORIDABLANCA, MOÑINO Y REDONDO, JOSÉ CONDE DE. 1728-1808. Manuscript in Spanish on paper. Est. $25,000-$35,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 155. THOMSON, JOHN. 1837-1921. Illustrations of China and its People. A Series of Two Hundred Photographs. Est. $15,000-$20,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 156. VANCOUVER, GEORGE. 1757-1798. A Voyage Of Discovery To The North Pacific Ocean, And Round The World. Est. $18,000-$25,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 184. WHITMAN, WALT. 1819-1892. Autograph Manuscript Signed ("Walt Whitman"). Est. $30,000-$50,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 219. HOUGH, ROMEYN BECK. 1857-1924. The American Woods, Exhibited by Actual Specimens and with Copious Explanatory. Est. $20,000-$30,000.
    <b>Bonhams 22 Sep 2014:</b> Lot 280. WAGNER, RICHARD. Autograph Musical Quotation Signed ("Richard Wagner"). Est. $12,000-$18,000.
  • <b>19th Century Shop</b>. 30th anniversary catalogue of landmark rare books, autographs and manuscripts, and historical photographs of all ages.
    <b>19th Century Shop</b>. Abraham Lincoln, "a previously unknown portrait of exceptional quality." From the collection of John Hay.
    <b>19th Century Shop</b>. <i>The Federalist</i> (1788). An important association copy in original boards, untrimmed.
    <b>19th Century Shop</b>. Isaac Newton. <i>Philosophiae Naturalis Principia Mathematica</i> (1687).
    <b>19th Century Shop</b>. Shakespeare's <i>Comedies, Histories, and Tragedies</i> (1632).
    <b>19th Century Shop</b>. John Rockefeller. Ambrotype, the earliest known photograph of Rockefeller.
    <b>19th Century Shop</b>. Muybridge, <i>Animal Locomotion</i> (1887) subscriber's copy.
  • <b>Koller 20 September 2014:</b> Silver bindings from the Abbey collection.
    <b>Koller 20 September 2014:</b> Erotica from a Swiss collection.
    <b>Koller 20 September 2014:</b> Botany - Batemann, James. The Orchidaceae of Mexico and Guatemala. London, 1837-1843. CHF 40 000/60 000.
    <b>Koller 20 September 2014:</b> Botany - Merian, Maria Sibylla. Amsterdam, 1713-17. CHF 120 000/160 000.
    <b>Koller 20 September 2014:</b> Botany - Redouté, Pierre Joseph. Les roses, déscrites et classée par C.A. Thory. CHF 20 000/30 000.
    <b>Koller 20 September 2014:</b> Botany - Sander, Henry Frederick Conrad. Reichenbachia, Orchids illustrated and described. CHF 15 000/20 000.
    <b>Koller 20 September 2014:</b><br>Botany - Weinmann, Johann Wilhelm. Phytanthoza-Iconographia.<br>CHF 40 000/60 000
    <b>Koller 20 September 2014:</b> Newton, Isaac. Philosophiae naturalis principia mathematica. CHF 350 000/550 000.
    <b>Koller 20 September 2014:</b><br>Zoology - De Buffon, Georges Louis Leclerc. Histoire naturelle.<br>CHF 12 000/18 000.
    <b>Koller 20 September 2014:</b> Italy - Canaletto - Visentini, Antonio. Urbis Venetiarum prospectus celebriores. CHF 20 000/30 000.
    <b>Koller 20 September 2014:</b> Orient - Denon, Dominique-Vivant. Voyage dans la Basse et la Haute Égypte.<br>CHF 20 000/30 000.
    <b>Koller 20 September 2014:</b> Orient - Roberts, David. The Holy Land, Syria, Idumea, Arabia, Egypt, & Nubia.<br>CHF 140 000/200 000
    <b>Koller 20 September 2014:</b><br>Apian, Peter. Astronomicum Caesareum. Ingolstadt, 1540.<br>CHF 600 000/800 000
    <b>Koller 20 September 2014:</b><br>Orientalia - Koran. Iran, 1793/1794.<br>CHF 12 000/18 000.
    <b>Koller 20 September 2014:</b><br>Wagner, Richard. Tristan und Isolde.<br>CHF 40 000/60 000.
  • <b>RR Auction: </b> Raleigh DeGeer Amyx. Live September 17 & 18.
    <b>RR Auction:</b> Lot 77. Franklin D. Roosevelt’s 1933 Inaugural Top Hat. Minimum Bid $2,500.
    <b>RR Auction:</b> Lot 78. Franklin D. Roosevelt’s Wool Cape. Minimum<br>Bid: $15,000.
    <b>RR Auction:</b> Lot 79. Franklin D. Roosevelt’s Walnut Cane. Minimum Bid: $10,000.
    <b>RR Auction:</b> Lot 171. Dwight D. Eisenhower’s Original Painting of His 1944 London Home. Minimum<br>Bid: $25,000.
    <b>RR Auction:</b> Lot 172. General Dwight D. Eisenhower’s Four-Star A-2 Jacket. Minimum Bid: $5,000.
    <b>RR Auction:</b> Lot 177. Dwight D. Eisenhower’s Rolex Watch. Minimum Bid: $100,000.
    <b>RR Auction:</b> Lot 330. Thomas Jefferson White House China Soup Bowl. Minimum Bid: $3,000.
    <b>RR Auction:</b> Lot 443. Innsbruck Olympics 1976 Gold Winners Medal. Minimum Bid: $1,000.
    <b>RR Auction: </b> Remarkable Rariety Auction, Live September 18th.
    <b>RR Auction:</b> Lot 1001. Martin Luther Autograph Manuscript Signed. Minimum Bid: $5,000.
    <b>RR Auction:</b> Lot 1004. Wall Street Land Purchase Manuscript Document. Minimum Bid: $5,000.
    <b>RR Auction:</b> Lot 1019. Abraham Lincoln Signed Photograph. Minimum Bid: $10,000.
    <b>RR Auction:</b> Lot 1025. William Barret Travis Autograph Document Signed. Minimum Bid: $10,000.
    <b>RR Auction:</b> Lot 1040. Albert Einstein Signed Photograph. Minimum<br>Bid: $10,000.
    <b>RR Auction:</b> Lot 1046. Nelson Mandela’s Torch of Freedom. Minimum Bid: $50,000.
    <b>RR Auction:</b> Lot 1060. Ayn Rand Original Manuscript Page from Atlas Shrugged. Minimum Bid: $2,500.
    <b>RR Auction:</b> Lot 1063. Andy Warhol 'Portraits of the Artists’ Screenprint. Minimum Bid: $5,000.

AE Monthly

Book Catalogue Reviews - June - 2005 Issue

Publishing Promotions From Alexander Rare Books

R0602

Trade Publishing Promotional Items from Alexander Rare Books.


By Michael Stillman

Alexander Rare Books
of Barre, Vermont, has published a catalogue of unusual and most interesting items. The focus here is rare, though not antiquarian. These are publishers' promotional items, most often early copies meant for booksellers, often just a first chapter, or beginnings of several different books. A few are even more promotional, such as displays. This is ephemeral material, but all tied to specific books and authors.

The majority of the items come from what Alexander calls "the golden age of marketing." This was the period from 1985-2000. Starting in the 1970s, there was an upsurge in booksellers. Smaller chains such as Walden and Dalton sprung up, while independents flourished. Publishers, pressed to sell more and more books, increased their marketing efforts. Material was distributed to encourage these stores to stock their books. However, since 2000, the number of independent bookstores has dropped precipitously. A few big chains, like Barnes and Noble and Borders, replaced the Mom and Pop stores. Then, much of the business shifted to the internet, through Amazon or listings on cooperative sites. The days when publishers needed to distribute their material to large numbers of independents was replaced by sales pitches to a few major buyers. There is no longer the quantity of this material being printed that there was during the "golden age."

How will collectors view this type of material over the long run? That's a question which is hard to answer. It is still too early to know how history will value a unique category of items that are still mostly under two decades old. We do not yet even know what value most of the underlying books will command as they age. Many come from relatively new authors. Some will be household names for generations yet to come; other will soon be forgotten. What we can say is that these will be uncommon items relating to works of recent authors, some of whom will become very collectible in the years ahead. These items will most likely be of great interest to those who collect these authors. Your job is to pick the right ones, because today, the great majority of these unusual items are priced very low. This is a field where anyone can collect, regardless of budget. We are on the ground floor, and while no one yet knows how many stories are in this building, we do know that the only way is up.

Here are some examples. Three authors are represented in this 1992 advance excerpt from their novels. There is The Tax Man by Peter Carey, Ever After, by Graham Swift, and Dreaming in Cuban from Cristina Garcia. For Garcia, it was her first novel. This promotional piece was put together by publisher Alfred A. Knopf. It is still in its original shrinkwrap. Item 37. Priced at $20.

AE Monthly


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